Blog Startupr - incorporate, register and form your company online

How Technology Can Get Your Company Noticed

The biggest task that any start-up company faces is simply getting noticed. You might have a great service but if no-one knows about it, it doesn’t make a good business. Lots of people will tell you that the best eventually rises to the top, but how can you speed up that process? This is where technology comes in. By letting the latest software to do the hard work for you, you’ll still have the time you need to focus on the core areas of your business.


Mobile Apps

Unlike mobile versions of websites, dedicated apps for smartphones and tablets often provide a much smoother shopping experience. Software developers like Phorest could create an app for you that’s accessible from both the major operating systems, iOS and Android. This opens up your business to millions of potential shoppers who can find you whenever they’re searching the App Store or Google Play. They also serve as a consistent reminder of your company’s brand right at the fingertips of your customer. You can even customise your app so that it perfectly matches the look and feel of your brand.


Social Networks

One of the best ways to improve your search results is getting your name in as many locations as possible. The best places to start are the most popular social media platforms, such as Facebook, Twitter, Pinterest, and Instagram. Hootsuite syncs all your accounts in one location and is a useful tool for those that don’t want to spend all your time flicking between every one of their feeds. If you’re struggling to come of with original content, don’t be shy about linking to other people’s work. Because the Internet is so vast, curators of interesting content are becoming just as important as the writers themselves. Just remember to always credit the original author.

The main goal of technology is to create convenience. It makes what use to be time-consuming manual processes a part an automated background. Make sure you’re using the best modern technology has to offer so you start-up gets the attention it deserves.

What Electrical Equipment Does Your Startup Need?

We are now more dependent on technology than ever before. Because of this, it’s crucial that

businesses invest in electrical equipment like a data server or backup generator to keep them

going even if there’s some kind of disruption.

Data Server

Even for a small business, the question is not whether or not you need a server, but how

many you need and to what capacity. Unlike your regular PC, which you use for surfing the

web, sending emails, and web processing, a server is used as a database for large pools of

information such as the company’s shared calendar or other documents. The main role of the

server is to make it easier for employee’s to collaborate on projects by acting as a central

repository for all this information

The main benefit of having your own server is the added security and reliability it provides.

Your data is a valuable asset. Manufacturers realise this and they design servers with

specially designed components that are more reliable than your average desktop PC. Servers

generally use multiple hard drives as this allows you to more easily create backups of your

data. These can be switched out easily if there is ever a hardware failure so your office

productivity won’t be interrupted. Now you can make sure that all of your data is accessible

to the people who need it by creating accounts for certain departments or individual


Backup Generator

We’ve all dealt with power cuts at work at some point in out lives, whether it’s the result of a

hardware failure, human error, or even severe weather conditions. In the majority of these

cases, everything is back up and running soon. However, studies show around 90% of

businesses will experience a power outage at some point. Depending on the length of this

disruption, this can have a significant impact on your company’s productivity at what might

be peak times.

Fortunately, there is an easy solution to this problem. Uninterruptible power supplies (UPS),

such as those available from Critical Power, make sure that your company can access power

in an emergency situation. UPS work by providing emergency power when your mains

power fails. A UPS can provide almost instantaneous cover from a power outage, by

supplying reserve energy stored in batteries. Because the majority of cases don’t last for

extended periods of time, your battery backup will give your company the power it needs to

work through the blackout or make backups of the data you were working on.

It’s difficult to imagine our workflow without access to computers, the web, and cloud

storage plans. Make sure your business is able to stay productive at all-times by investing in

some backup equipment.

The Benefits of Temporary Structures for Your Startup Business

The biggest problem every start-up company faces is simply getting noticed. It’s difficult to

find an industry that doesn’t feel overcrowded at this stage and, even if you feel your

company is both unique and offering a higher quality service than your competitors, it

doesn’t mean anything if nobody knows about it. This is why temporary structures can be a

great way to advertise your business.

Test Locations

Test locations are an ideal way to expand into new areas with little risk. Rather than sign up

to a costly real estate lease, companies like Neptunus can create a temporary store that can be

used for as little as a few months. The building can be constructed to your needs using a

variety of modular and flexible designs. They also offer a variety of options relating to

climate control and sanitation facilities, which means that they work for a variety of

businesses whether they are in need of an office, retail store, or supermarket. The truth is,

even if you’ve done your research, expanding into a new area presents risks. Using a

temporary location allows you to minimise these risks and still reap the benefits of increased


Hosting Events

Hosting an event could be the perfect way to announce your new product to the industry.

However, not only does this require a lot of time to plan—from choosing a date that works

for everybody, finding an appropriate venue, and filling the guest list—it’s also a big

expense. You can save money by using temporary structure that’s custom-built for your

event, whether it’s a small outdoor tent to house a few dozen employees or a large building to

welcome all the major players in your industry. A unique off-site location could be one of the

long-lasting images that your event leaves in your guests’ memories.

Trade Shows

Industry-related trade shows are the ideal platforms to meet potential business partners. Many

shows are also open to members of the public, offering you a direct way to meet individuals

who may already have an interest in the types of services your business provides. Take the

opportunity to hand out business cards, merchandise, or free samples so that your brand stays

with them even after the event is over. With a newfound dependence on technology, many

business owners are left wondering if events like trade shows and conferences have a place in

the contemporary business world. It doesn’t need to be an either/or decision though.

In increasingly competitive industries, a small business needs to take advantage of everything

available to it to have any chance of long-term success. If you’re company is trying to get its

brand into the public consciousness, consider how you can use temporary structures to your


Why chose Singapore to incorporate your company

Here are a few pros why to set up your company in Singapore:

  • SG is ranked the third wealthiest nation in the world by Forbes magazine.
  • has been ranked as the third most globalized economy among 60 of the world’s largest economies in the recently released PWC 2011 Globalization Index
  • is rated #1 as political stable country in Asia
  • SG is rated #1 in Asia for quality of life, # is Hong Kong for doing business
  • Corporate tax rates are about 8.5% up to $300K profits and a flat 17% above that
  • There are no dividend tax
  • no gains taxes
  • There is no estate/death/inheritance tax in Singapore
  • is rated #1 in the world by World Bank for ease of doing business